Momo Packaging Company
Momo Packaging Company needed a bold, adaptable brand identity that could scale across various packaging materials while standing out in the competitive logistics and product packaging industry.
Industry
Food
Service
Visual & Packaging Design
Client
Majimoto
Date
May 22, 2025
Challenges:
The company lacked a cohesive visual system, making it difficult to establish trust and consistency across different product lines. Their previous packaging lacked personality and failed to communicate the brand's reliability and forward-thinking approach.
Solutions:
We developed a dynamic visual identity rooted in strong, geometric forms and a modern colour palette that commands attention—earthy neutrals paired with a signature bold orange. The typography system was chosen for its clarity and functionality, optimised for both print and digital applications. For the packaging, we created a modular layout system that could flexibly adapt to various sizes and materials while maintaining visual coherence. The result is a confident, practical, and instantly recognisable brand experience—both on the shelf and in transit.
